How to Join Google AdSense
Once your web site is ready you will have to register with Google AdSense. Click here to go to the
Indian Google Adsense web page.
Registration with AdSense is free, easy and simple. You will have to fill in the blanks providing basic
inputs such as your complete name, full address where you would want your cheques delivered,
contact number, email ID etc.
Most sites are either accepted or rejected within 24 to 48 hours, so you shouldn't have to wait too long
to find out if your application has been approved.
Once you've been accepted, simply copy and paste the provided HTML code in between the
Body of your website body tags into all pages of your website. This code shows up as Google ads
once your website is uploaded to your server. If you've done a good job of defining the content on
your web pages, the ads that show should be relevant to the content of your page...increasing the
chances of click-thrus by your visitors.
You can either display the ads vertically along side the page like Google does or in a banner-like
formation horizontally across your pages. The placement is up to you. You can even customize the
colors to match your site's theme. Google allows you to place the ad code in four different places of
your choice on each web page. Take advantage in placing it in prominant parts of your web pages.
strong spanThis is going to be your most important job. Once your site is up and running you'll need to learn how
to get your site listed in the major search engines. Getting listed in Google and the other popular
search engines is one of the most effective ways of directing free, targeted traffic to your web site.
Getting into Google is completely free and can bring in hundreds or even thousands of visitors per day.
All you have to do is submit your site to them and wait patiently while Google ads it to the index. Then
do the same with Yahoo, MSN, etc.
How Search Engines Determine Your Rank<\span/strong Before you try to add your site to the search engines, you should understand what they look for they decide how to rank your site. Just because you're listed doesn't mean you'll get traffic. You to make sure your site is search engine ready. The general rule of thumb is that most engines use a "formula" to determine keyword relevancy. technical term is called an "algorithm", and each search engine has its own unique algorithm that uses to rank pages. Generally, this magic formula consists of your page title, overall body content and the number and quality of links pointing back to your site, etc. It's important to note that every engine is different. Some may look at meta tags, some may ignore them and just place emphasis on your body content. These days, meta tag content is becoming and less important. For those of you that do not know, meta tags are hidden descriptors that appear at the beginning your HTML code, inside your tag. They may be invisible to your visitor's eyes, but search
engine spiders can read them.
They usually consist of a title, description, and keyword tag and they look something like this:
head
title{Title of Your Site
Because of abuse, many search engines no longer use these tags to help rank pages, but you should
still include them because they do use them to display information about your site.
For example, whatever is inside the "title" tag is what the search engine will use as the title of your
in the search results.
The Big 3 Engines - Google, Yahoo and MSN
There are a handful of engines out there that bring traffic, but the reality is a very large percentage of
search engine traffic comes from Google, Yahoo and MSN. Yes, there are other engines like AOL,
Netscape etc., but they pull their results from the Big 3.
So in other words, once you start getting traffic from Google, Yahoo and MSN, you'll rank well in the
others automatically.
The Big 3 Engines - Google, Yahoo and MSN
There are a handful of engines out there that bring traffic, but the reality is a very large percentage of
search engine traffic comes from Google, Yahoo and MSN. Yes, there are other engines like AOL,
Netscape etc., but they pull their results from the Big 3.
So in other words, once you start getting traffic from Google, Yahoo and MSN, you'll rank well in the
others automatically.
How to Get Listed In Google
There are three ways to list your site with Google, but I will warn you that using any one of these 3
methods no longer guarantees your site will be listed.
Google is getting more and more selective about who gets in, and the first step is ensuring that your
site is full of useful, unique content.
After that, work on getting quality, relevant sites to link back to you. These days those two steps are
the best ways to find your site in the almighty Google.
Having said that, here are some methods that may also get you in...
1. Get your site listed in The Open Directory - www.dmoz.org.
To list your site, simply go to the most appropriate category for your web site, then drill down to the
relevant subcategory and select the "Add URL" link at the top of that category's page.
Wait about a month to see if your site appears. If it does not, I recommend emailing one of the
category editors and asking for advice on how to get your site listed. If you're lucky, you'll receive a
helpful response, but not all of the category managers answer emails.
Sometimes it may take up to one year for an editor to review and list your site and other times it may
only take a couple of weeks. Be patient and please don't keep submitting!
After your site appears in The Open Directory, your site should start showing up in Google within a few
weeks.
Warning: Don't try to submit to The Open Directory unless you have enough useful information on your
site. If your site is only one or two pages long, then you won't likely get listed. They want medium to
large sized web sites with useful and unique content.
Strive for at least 15 pages.
If you need more content, articlecity.com has some free articles you can post on your site. No replies
to emails will be sent to you by www.googlecashcow.com which ask for help or support
from this website and it's services or products.
Simply find the category that closely matches your theme and add them. Be careful though, don't use
too many articles because the engines may penalize your site if you have too much duplicate content.
2. The second way to get listed in Google is to use their own Add URL form located here http://www.
google.com/addurl.html. This method is not as dependable as listing with The Open Directory, but it
can get you in. Google admits that they may not add every site, so don't be surprised if this does not
work for you.
3. The third way to get listed is to be linked from another web site that is already in Google. That way,
when Google's spider goes to visit that site for updates, it will pick up the link to your site and add it.
This method does not always work, but many sites do get in this way.
Getting into Yahoo and MSN
If you don't want to wait to get spidered, you can submit directly to MSN by going here http://search.
msn.com/docs/submit.aspx. Do not keep re-submitting your site. It will not speed up the process of
getting listed and may even get you banned.
Yahoo's direct submission site is https://siteexplorer.search.yahoo.com/submit.
Search engine optimization
(SEO) is the process of increasing the amount of visitors to a website by ranking high in the search
results of a search engine. The higher a website ranks in the results of a search, the greater the
chance that site will be visited by a user.
Visit http://www.bruceclay.com/ or http://www.seocompany.ca/ for free search engine optimization
(SEO) tools. It is imperative to use these tools to get your web site high rankings in search engines so
that you get a high number of visitors to your web site. No replies to emails will be sent to you by
www.googlecashcow.com which ask for help or support from this website and it's services
or products.
Optionally download "Web CEO". It is a search engine software program that optimizes web pages. No
replies to emails will be sent to you by www.googlecashcow.com which ask for help or
support from this website and it's services or products.
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